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FTCs Click to Cancel Rule Would Cost Businesses $2.7 Billion...

The Federal Trade Commission's proposed click to cancel rule amendments would impose a one-time cost of $2.7 billion on businesses and have an annual effect on the national economy of at least $100 million, whether considering the amendments' cost or benefits, according to an economic report the online advertising industry's association presented to the FTC Wednesday.

February 15, 2024, 11:11 AM

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