The operators of the website Jerk.com were sued by the Federal Trade Commission today for harvesting personal information from Facebook to designate more than 73 million people jerks or nonjerks, then falsely claiming that consumers could revise their online profiles by paying $30.
The site seemed to have it in for lawyers—the current top headline on Jerk.com is “Pillsbury Law Firm FIRED for Wrong Advice,” followed by “Attorney a Jerk” and “Sheppard Mullin Richter Hampton a Jerk for Bad Advice.” The site provides no further details of the jerk allegations. (A spokesmen from Pillsbury Winthrop Shaw Pittman declined comment and a Sheppard Mullin spokesman did not respond to a request for comment.)
