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Before Torruella, Boudin, Lipez, Circuit Judges.

TORRUELLA, Circuit Judge. In this appeal, plaintiff-appellant Voice of the Arab World, Inc. (“VOAW”) challenges the district court’s interlocutory order granting defendant-appellee MDTV Medical News Now, Inc.’s (“Medical News Now”) motion to preliminarily enjoin VOAW from the use, sale, or promotion of the mark “MDTV,” or formative versions of that mark on the Internet, in connection with medical-related informational or educational programming or services. Because we find that the district court abused its discretion in presuming that Medical News Now was likely to suffer irreparable harm in the absence of preliminary injunctive relief, we vacate the district court’s preliminary injunction order and remand the case for further proceedings consistent with this opinion.

I. Facts and Procedural History

 
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