The roster of applications and services with an appetite for private information has grown considerably over the last half decade—and it seems that both companies and the public are ever-willing to surrender guarded facts in exchange for connectivity and convenience.

We share location details for access to quicker transportation and restaurant recommendations; store our credit cards on Near Field Communication-enabled devices for use at payment kiosks; and even freely share what we’re looking for in a potential mate on dating sites. Each instance betrays some small piece of privileged data with the potential to give a host of bad actors ammunition for malfeasance. Likewise, organizations rely on networks of service providers and vendors to complete tasks with privileged information.