Is your law firm’s online presence outdated? Does your message fail to reach new markets, especially people of color and women? Then it might be time for a diversity, equity and inclusion makeover, says Meranda Vieyra, CEO & founder of Denver Legal Marketing LLC, a provider of legal marking to solo practitioners and law firms.

As a general best practice, smart law firms are looking at their collaterals at least once a quarter to be sure the information is still current, the biographies are updated, the photos are correct and the imagery right,” Vieyra said.