Implementation time might be positioning itself as a crucial metric for legal tech companies looking to secure customer loyalty in a highly competitive market. As corporate legal departments look to grapple with the financial and organizational hurdles posed by COVID-19, decision-makers may be gravitating in the direction of tech solutions that are primed for use straight out of the box rather than more customizable products requiring greater investments of time and resources.

“They are going to want to look for situations where you can buy something off of the shelf and not necessarily customize,” Jeff Marple, director of innovation for the legal department at Liberty Mutual Insurance, told LTN. “You don’t want a long implementation right now or a highly customized implementation. You want something that’s pretty easy to pull in and start using.”