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A pair of recent lawsuits alleging that a law firm manipulated search engine results to steal a rival firm’s web traffic has shone a spotlight on a modern-day battleground for lawyers who generate most of their business from everyday consumers.

Scott Flaherty

Scott Flaherty, based in New York, covers the business of law with a focus on legal ethics, lawyer misconduct, conflicts-of-interest and litigation involving law firms. He can be reached at sflaherty@alm.com. On Twitter: @sflaherty18

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