With less than 36 hours to go before the FIFA World Cup’s kick-off, a focus on the intellectual property (IP) related aspects of the event is in order. To help businesses and common people to deal with the issue, the Federation Internationale of Football Association (FIFA) has published an IP manual, of which the latest version is downloadable here.

Admittedly, the manual cannot be regarded as the most balanced piece of IP literature, and the reason, explains FIFA, is for the sake of global football: