Recently Legal Week noted the contradictory attitude towards pro bono within a profession that increasingly looks to project its not-for-profit activities and yet shies away from the obvious step of ranking law firms’ individual pro bono commitments. An upcoming Big Question poll on the topic only serves to reinforce this oddly-conflicting sentiment.
So on one hand, many respondents cite their unease regarding the concept and state how difficult it would be to create a meaningful model to codify and rank pro bono activities of individual law firms. And yet the same group of respondents overwhelmingly concedes that such a ranking would increase the overall level of pro bono commitments made by law firms, with 73% believing it would stimulate activity, against 24% arguing it would have no impact and 4% saying it would reduce it.
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