The past decade has seen the world’s top law firms build global networks of unprecedented scope and scale. Now that many of them have reached critical mass, they are naturally inclined to consolidate their positions in the market. According to the senior partner at one international firm, one of the most urgent priorities is making use of all the firm’s knowledge to much greater effect. Partners must become better at sharing their knowledge, he says – not only to ensure legal know-how is exploited to the full, but also to ensure consistently high levels of client care.
But what exactly is CRM? And, given the poor record of CRM initiatives in the legal sector, will law firms manage to make it work for them this time around? To find out, Legal IT hosted a roundtable discussion, with a mixture of leading law firms and all the major software vendors in attendance.
