Even a respectable and lawabiding citizen like The Diary has had the occasional run-in with Transport for London’s never-less-than-charming Revenue Protection Officers – or ticket inspectors, as old Grandpa Diary would have called them back in the day.

Indeed, it seems that freshening things up with a change of name is quite the done thing nowadays, with managing partners hastily re-branding themselves ‘chief executives’ in a bid to impress clients – or perhaps carve out an even larger slice of the profits pie for themselves.