We who fail to plan how to implement great ideas are guilty of killing them off. Without knowing how to implement those ideas, what we conceive as greatness is simply and inevitably doomed to a miserable failure.

Great ideas may mean a great future for an organisation. But they risk being killed by the quiet assassin that is our acquiescence in the shameless failure to plan, deliver and embed that which will make us more effective, more profitable and more expert in what we do.