Contrary to popular belief, South Wales has a lot more to shout about than its record for pizza consumption (the population consumes more than any other place in the UK, according to a recent BBC documentary). Cardiff is Europe’s newest capital city and with more green space per 1,000 head of population than any other UK city, topped a quality of life survey as the ‘best city in the UK in which to work’.

Apart from the obvious Zeta Jones stamp of approval, Swansea enjoys almost 20 miles of sandy beaches along the nearby Gower Peninsula and has been earmarked by the Welsh Development Agency (WDA) for redevelopment, including up to £200m of investment in a 100-acre waterfront site in the heart of the city. Newport is also undergoing an intense period of regeneration with the WDA and the Government jointly allocating £20m of funding.