One PR genius, who shall remain nameless and shameless, was deep in a conversation with a Legal Week hack about a story that had already been broken.

“Can I talk to you off the record?” they asked the newshound.
“Of course you can,” assured the honest journo, oozing integrity.
“Well, off the record… I can’t comment on that.”
A perfect embodiment of the quality, experience and intelligence of some of those who choose to enter the PR profession.