Now that Ham ‘n’ Eggs – aka Hammond Suddards Edge – has done the decent thing and pledged to consign the Suddards Edge part of its name to oblivion, The Diary wonders whether Pinsent Curtis Biddle will follow suit.

During the recent Bluechip in-house awards, the compere, Rory Bremner, understandably confused Pinsents, which was sponsoring a gong, with the firemen from Trumpton.