While some may question the substance behind the sheen, this week’s Big Question survey proves DLA can certainly teach its rivals a thing or two about PR.

Asked which national firm had made the most credible attack on the City legal market, our panel of 100 law firm leaders overwhelmingly named DLA as their first choice, with 50% putting the firm ahead of the pack. In contrast, nearest rival Eversheds was the first choice among only 18% of our panel.