Critical Marketing Skill: How to Manage, Generate & Improve Law Firm Online Reviews



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In an increasingly digital-first world, a law firm’s reputation hinges on what clients express in online reviews. With the importance of reviews set to grow in the coming years, and the legal market getting more competitive, does your firm have a clear strategy to generate and manage online firm reviews?

Join Matt Starosciak – attorney, consultant and author of The Lawyer Marketing Book - as he outlines the importance, process, and specific challenges associated with managing a law firm’s online reputation. Receive tools and strategies for increasing the volume of online reviews and various options for dealing with negative reviews.

Join this webcast and leave knowing:

  • Why an impressive online review profile is critical for today’s law firm
  • The most important online review websites for law firms
  • Two specific strategies for increasing the volume of your firm’s online reviews
  • Effective ways to address negative online reviews
  • The attorney’s role in the review acquisition process

PLUS–receive a PowerPoint including all relevant information covered during the session to keep and utilize while revamping your review process.



Matt Starosciak

Matt Starosciak brings a powerful combination of experience and passion to the law firm marketing process. He has practiced law in both small and large firm environments. He spent the better part of a decade as a top sales representative at the oldest lawyer marketing company in the world. And most recently, as the founder of Proven Law Marketing, Matt has been responsible for the client development and revenue growth at some of the nation’s top law firms.

In 2017, Matt wrote The Lawyer Marketing Book , a 300+ page comprehensive work on what it takes to be successful in today’s competitive legal market. Matt spends his time sharing his knowledge with attorneys who are committed to achieving the very highest levels of personal and professional success.