Success for Insurers in Emerging ‘Post-Digital’ World Requires Enhanced Customer Engagement Through Personalized, Real-Time Offerings, Accenture Says
The next big competitive advantage in insurance will be created by the ability to capitalize on “momentary markets,” according to a new report from Accenture.
The next big competitive advantage in insurance will be created by the ability to capitalize on “momentary markets,” or personalized policy and service offers tailored to customers’ unique life moments and delivered in real-time, according to a new report from Accenture.
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