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The EU’s General Data Protection Regulation (GDPR) went into effect on May 25. Privacy compliance professionals have been working for years on risk analysis and compliance plans in anticipation. Everyone else found out with the deluge of emails from companies asking if they could continue to send marking solicitations and other important information, blaming “European regulations,” and telling you about their new privacy policy. The GDPR is less significant for companies located solely within the U.S. that do not offer goods or services or monitor the behaviors of EU subjects and also do not process or store personal data of any EU residents. For those companies, and the rest of us who hit delete when we got those communications, get ready for more emails.


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