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In Texas, there’s a deeply held belief that if it’s bigger, it’s better. Just look at the 159’ by 71’ big-screen TV in the Cowboys’ new football stadium as a prime example of the prevalent “go big, or go home” mentality. But it’s not just Texas that’s enamored with this “bigger is better” type of thinking. Many IT professionals focusing on the new “big data” craze follow the mantra that if a lot of data is good, even more must be better.

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