Plaintiffs filed a class action lawsuit against NASCAR this week, claiming the organization violated the Telephone Consumer Protection Act by sending unsolicited text messages. The suit said the messages promoted coverage of the 2011 Daytona 500 on Sprint phones.

The organization faces $1,500 fines for each violation.

According to the complaint, the text read: “FREE NASCAR Sprint Cup Mobile lets you watch the action from Daytona live on your phone. Download now: Reply END to stop”.

NASCAR denies sending the text.