Widener University School of Law has asked a marketing and public relations firm to seek insight from students, faculty and staff about a potential name change in anticipation of the American Bar Association approving the proposed split of its Harrisburg, Pa., and Wilmington campuses.

Brian Communications, a Conshohocken, Pa., public relations agency, met with members of Widener’s Wilmington community earlier this week and similar sessions are scheduled for the law school’s Harrisburg campus, according to university spokesman Dan Hanson. The publicity firm was founded by Brian Tierney, Widener Law graduate and former publisher and owner of The Philadelphia Inquirer and Daily News.