Becoming 'America's Largest Injury Firm': Why Morgan & Morgan Isn't Hurting for Business
A look at how the firm John Morgan founded in 1988 has expanded to more than 100 offices–at least one in all 50 states—with more than 1,000 attorneys firmwide.
September 05, 2024 at 07:30 AM
6 minute read
Personal InjuryThe original version of this story was published on Litigation Daily
What You Need to Know
- Morgan & Morgan is self-proclaimed to be 'America's Largest Injury Firm.'
- Several factors are helping ensure the firm won't be hurting for business any time soon.
- The plaintiff firm has a relatable origin story, leverages its marketing genius and appeal to other attorneys to continue to expand.
From buses and billboards to radio and television commercials, when most attorneys encounter the slogan "For the People," one law firm comes to mind: Morgan & Morgan.
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