Robert N. Scola, a federal judge in the Southern District of Florida, dismissed a lawsuit and class action certification against All Market Inc. (AMI), the parent company of coconut water manufacturer Vita Coco, which plantiffs claimed had misled the public with Brazil-themed packaging.
Things got hairy for the coconut water manufacturer in April 2016 when plaintiffs Joshua Wasser, Ila Gold and Alyssa Rechtman filed a lawsuit alleging that “Born in Brazil,” a slogan printed on certain containers, was ”deceptive” because many of the company’s coconuts came from other countries, including the Philippines, Indonesia, Thailand, Sri Lanka and Malaysia.
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