K&L Gates partner Elisa D’Amico loves marketing. She is fascinated by visual arts and the creativity of a successful guerrilla marketing campaign. If not for the recession that hit right before she graduated from Cornell University as a marketing major, she would have taken a job at a marketing firm and would never have gone to law school.

Instead, she’s found a way to leverage her knack for promotion throughout her law career as she climbed from a night-school law student to a Big Law partner. She commands a strong presence on social media, which she uses to advocate for her firm and practice as well as for a myriad social justice issues. She takes up the megaphone frequently as president of the Miami-Dade chapter of the Florida Association for Women Lawyers.