AXS Law Group's social media accounts show attorneys at lunch outings, hosting artists and looking glamorous at social events. But every post is carefully weighed and discussed at weekly meetings for highly curated accounts.

Still, partner Morgan Ben-David is an ardent defender of social media. In an era when online platforms are falling under scrutiny for a litany of ills — hijacking elections, alienating millennials, stealing data — Ben-David is enthusiastic about using Instagram, Facebook and Twitter to promote the firm.

Morgan Ben-David, partner with AXS Law Group in Miami. Courtesy photo

“Nowadays every business should have some presence on (social) media,” she said. As a founding attorney at the Wynwood-based AXS Law Group, Ben-David has used her perch of influence to encourage other attorneys to share more, not less.