Visit Florida is moving forward with a $9 million marketing plan to combat media reports and negative public perceptions about how much of the state remains in ruins from Hurricane Michael.

The tourism-marketing agency’s executive committee voted Friday to support a plan that includes highlighting what has reopened in areas hit by the deadly Oct. 10 storm in Northwest Florida. The plan also seeks to call attention to other areas of the Panhandle, such as Pensacola, that were largely unscathed and deliver a message that “the rest of Florida is wide open for business.”