Boca Raton, Florida-based Mediavine, a big player in helping digital publishers manage and serve up advertising, has appointed Jamie Lieberman as its first general counsel.

She’d been serving as outside counsel for the company through Hoboken, New Jersey and New York-based law firm Hashtag Legal, which she co-founded. She brings almost two decades of legal experience to Mediavine.

Jamie Lieberman, GC of Mediavine. Courtesy photo