Valerie Borden Farkas serves as Head of Legal for Europe, Middle East and Africa for Bloomberg L.P. and is based in London. Her team manages a wide range of matters for the EMEA region, including IP, licensing, financial technology, regulatory, antitrust, data privacy, HR and general corporate matters. Prior to her current role, Valerie was based out of Bloomberg’s global headquarters in New York and served as senior counsel supporting a wide range of financial products. Valerie is the founder and emeritus chair of the Bloomberg Legal and Compliance Department’s award-winning pro bono program.

Below Farkas spoke to Corporate Counsel Advance about how to design and launch a successful pro bono program. She shares strategies to garner internal stakeholder support for the initiative and discusses the benefits that have stemmed from the program.