Legal services providers have long looked toward technology as a means to define value propositions across their products, processes, and business models. Consider the impact technology like e-billing had on attorney timekeeping or the use of Lexis and Westlaw had on legal research. 

Artificial intelligence (AI) represents the latest wave of technology shaping—and defining—the way consumers view products and how organizations deliver services. AI infiltrates almost every aspect of our world today, revealing itself in autonomous vehicles, app-based health care consultations, smart building capabilities, and various platforms like Netflix that predict viewer preferences with unnerving accuracy. 

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