David Lisko

David Lisko

November 12, 2019 | Daily Business Review

College Athletes Profiting Off of Their Names, Images and Likenesses—What Are the Consequences?

Florida Gov. Ron DeSantis recently tweeted, "Great news for college athletes in FL & across our country. I'm extremely pleased @NCAA has realized that this is a matter of fairness & equity, & that these athletes should have the opportunity to receive appropriate compensation for the use of their name, image & likeness."

By David Lisko

5 minute read