Wendy Bernero, formerly the global director of business development at Chicago-founded Baker McKenzie, has been appointed the firm’s new chief marketing officer. The 4,700-lawyer firm said she will oversee all marketing, business development and communications efforts. 

Bernero was preceded by Laurie Robertson, who retired in early 2018. The firm said that although no one had the title of CMO since Robertson’s departure, the “leadership function has been continuous.”