Ten years ago it was still a rite of passage. As early as five years ago it was a tradition. But in the past two or so years, firms have started to question the usefulness of Martindale-Hubbell‘s listing of attorneys and biographies in its annual book and online, as firm Web sites evolve and Google is ever-present.
This trend has started to hit the Pennsylvania marketplace, and Martindale-Hubbell isn’t taking it sitting down. The company is working with firms to create packages that work for them and is creating new services that are more with the times.