Savvy law firms are using competitive intelligence for business development to prospect for new clients, profile client companies and target new opportunities across industry lines. Although many firms and lawyers use subscription services, such as LexisNexis atVantage or Thomson Corp.'s West Monitor Suite, business development advisor Larry Bodine says there is an abundance of alternative, online resources from alerts to news aggregators where you can get competitive intelligence for free.
November 16, 2007 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
Business intelligence tools aren’t just limited toanalyzing financials or vetting trial witnesses.Savvy law firms are also using competitiveintelligence for business development: to prospect fornew clients, profile client companies and to targetopportunities in new industries.
Although many firms and lawyers use subscriptionservices, such as LexisNexis atVantage or Thomson Corp.’s WestMonitor Suite, there is an abundance of online resources where you can get competitiveintelligence for free.
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