An Alpharetta, Ga., company that rents advertising space on trucks with scrolling electronic billboards has sued the city, alleging the company was denied a business license based on the use of "mobile" in its name. Attorneys representing LimeMobileAds say the city's veto appears to be based on a recent sign ordinance revision prohibiting "portable signs." The city may well have over-reached, said First Amendment specialist James C. Rawls of McKenna Long & Aldridge.
April 16, 2007 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
An Alpharetta, Ga., company that rents advertising space on trucks with scrolling electronic billboards says it is being denied a business license because of an objectionable word in its name.
The offending term is neither obscene nor suggestive: “Mobile.”
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