Of the thousands of tax lawyers and accountants out there, Bloomberg Radio chose attorney Alan Orlowsky, who operates a two-person firm, for a call-in radio program to discuss President Bush's proposed tax cut. How did his tiny firm garner such a prime bit of publicity? Consultant Joey Asher offers some tips Orlowsky swears by to get your firm noticed by the media. "The number of calls from prospective clients has increased 300 to 400 percent over the years," Orlowsky says. The key is being persistent.
November 16, 2006 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
When President George W. Bush proposed a tax cut several years ago, it was heralded as a way to save taxpayers billions of dollars. It was big news. And Bloomberg Radio wanted a tax expert for a call-in radio program that aired in New York City.
Of the thousands of tax lawyers and accountants available, Bloomberg’s producers settled on Alan G. Orlowsky, who operates a two-person law firm in Northbrook, Ill.
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