Legal publications' lists of lawyers can enhance the reputation of a particular attorney, practice or law firm. But, while getting listed can be a boon for a firm's marketing efforts and for lateral and associate recruiting, "Sorry, maybe next year," is, unfortunately, the most common phrase heard by firms vying for the sought-after spots. PR executive Amy Spees offers some tips to receive a "Congratulations, you're on," note, including being as specific as possible and knowing the list's qualifications.
April 13, 2006 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
Legal publications’ lists of lawyers can increase the reputation of a particular attorney, practice or law firm. While getting listed can be a boon for a firm’s marketing efforts and for lateral and associate recruiting, unfortunately, “Sorry, maybe next year,” is the most common phrase heard by law firms vying for these sought-after spots.
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