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In September, Ask Jeeves, the popular natural language search engine, represented in the media by the proper English butler, Jeeves, purchased Teoma. Teoma has attracted recent interest as the new hottie in the Web search world. Ask Jeeves hopes the acquisition will put them back as a leader in the search engine market.

Not many have heard of Teoma. Only recently did the hype begin and Teoma started making tracks in the Web industry’s consciousness. It is actually still in its beta version, but is already being hailed as a contender to Google. If you took Google and stirred in Northern Light, Teoma might very well be the end product. The word Teoma, depending on which Gaelic expert you ask, is derived from the Gaelic word for “expert” or “cunning.” Maybe it is both, a cunning expert.

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