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It’s a heady time for Nancy McCoy. The former trial lawyer has recently published her first book, a memoir, and she thinks it’s good. But the thrill has subsided. Now she has to get the thing read, and she’s finding art and commerce to be a tough match. Over lunch at an Italian restaurant in Cypress, a Houston suburb, she relates a recent encounter with a bookstore in the Woodlands, Texas (she won’t say which one).

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