While Internet advertising company L90's executives were traveling the country to sell investors on the promise of the company, a team of lawyers was defending L90 in litigation with the potential to put the company out of business. L90 was hit with a potentially devastating lawsuit by its biggest competitor, DoubleClick, when on the verge of going public. Welcome to patent litigation in the Internet age.
January 27, 2000 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
“Get Alan Fisch,” Robert Ruyak said to his secretary as he hung up the phone.
Ruyak, managing partner of D.C.’s Howrey Simon Arnold & White, had just finished a conference call with a prospective client, Internet advertising company L90 Inc., which had been hit with a potentially devastating lawsuit by its biggest competitor. Making matters worse, L90 was on the verge of going public.
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