At times it seems that each day brings a new story over the Internet or in the newspapers about some new media company that has been formed to take advantage of one or more of the countless unique business opportunities offered by the World Wide Web and our society’s increasing dependence on this wonderful emerging medium.

With so much business activity in this young sector, it is not surprising that more and more lawyers, financiers and others are devoting their own businesses practices to helping these companies to succeed. This article provides a broad overview of some of the basic legal and business issues faced by early stage new media companies as they seek to obtain financing to grow their businesses and to enter into strategic alliances with other more mature companies in their industry sectors to foster both parties’ growth.