Cruise line giant Carnival Corp. is taking seriously SeaEscape’s use of the word “fun.”

Miami-based Carnival, known for its “Fun Ship” slogan, is suing Fort Lauderdale-based SeaEscape Casino Cruises Inc. for advertising itself as the “Ship Full of Fun.” Carnival is asking that the company stop using the slogan and may seek undetermined damages as a result of trademark infringement. A preliminary hearing in federal court in Miami is scheduled for July 27.

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