If I got a billable hour for every e-mail I’ve received telling me I’ve won the lottery in the United Kingdom or that some despot’s son in Nigeria urgently needs my bank account number to wire me $5.83 million, I’d be managing partner by now. But, while these messages are almost as annoying as constructive criticism, what most people don’t realize is that some spam offers valuable lessons for those of us trying to develop an effective writing style.
The key to strong legal prose, like effective spam, is to sound believable enough to entice your reader to continue reviewing your e-mail out of curiosity, while maintaining a constant state of subtle confusion. This is the key to rainmaking as well, but I digress.
This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.
To view this content, please continue to their sites.
LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.
For questions call 1-877-256-2472 or contact us at [email protected]