They Haven't Got Time For The Pain

It's been more than three years since Purdue Pharma L.P. decided to take a hard stand against suits challenging its core product, the billion-dollar painkiller OxyContin. The Stamford, Connecticut-based company set out to fight the cases aggressively, using top-notch hired guns [Purdue Pharma's Pain Killer, September 2002]. And the company vowed it wouldn't pay a dime in settlements. Ever.

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