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Trading jobs in the children’s television business, David Levine has left itsy bitsy for Tinky Winky. Tinky and the other Teletubbies are the crown jewels in the programming coffers of London-based Ragdoll Limited. Levine will be the vice president of business and corporate affairs at the company’s new New York office. Levine was formerly general counsel of The itsy bitsy Entertainment Company, which marketed the Teletubbies in the United States for the show’s British owner, Ragdoll. When the Teletubbies became the biggest TV smash among the preschool set since Barney, Ragdoll began to look for U.S. digs and to raid itsy bitsy’s legal team for talent. In his new post, Levine, 31, will divide his duties between legal affairs and a slew of corporate, operational, and sales responsibilities. “I’m really excited to have a hand in the entire creative process,” Levine says. “It’s so rewarding to see kids watching the show and enjoying the toys we create.” In addition to the Teletubbies, Ragdoll has new shows in development for Nickelodeon and The Learning Channel television networks. Kid stuff is nothing new for Levine, who has spent his entire career in children’s entertainment. In 1995, fresh out of law school, he joined the legal department of comics king Marvel Enterprises, Inc., in New York. When the company filed for Chapter 11 in 1997, Levine jumped ship to itsy bitsy. The attorney, who has “no kids-yet,” harbors no qualms about his career path. “I like to play on the job,” he says.

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