Antonio Hinojos felt duped.
The California consumer was shopping at a Kohl’s department store when he saw in-store advertisements showcasing a variety of items that were substantially marked down. Hinojos purchased some items supposedly “on sale.” To his dismay, he found out later that the so-called “sale” prices he paid weren’t a bargain at all; in fact, Kohl’s routinely sold the items he purchased at the prices he paid, meaning they were the regular prices.