Much has been written about the skill of making rain, that is, generating revenue for your law firm. For most attorneys, “rainmaker” is a much sought-after title, since the more rain they make, the more valuable they become and the higher their compensation will be.

Most advice on rainmaking focuses on the how-to: joining various organizations, networking, developing personal relationships with your clients and the like. But that approach tends to lose sight of the fact that making rain, like practicing law, should be governed by a set of ethical principles.

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