Steven Choi, the Oakland, Calif., attorney who aspires to be the Mark Zuckerberg of the legal community, has launched a new networking site for attorneys. Rather than focus on news or status updates, this one aims to save practitioners money.
Choi’s website, GroupESQ, follows the “collective buying power” model pioneered by Groupon, where retailers offer discounts on merchandise or services if enough buyers come together for a group purchase. On GroupESQ, vendors of legal services like court reporters and process servers are offering sweet deals — if enough attorneys team up to buy.
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