There's no question that YouTube is a popular Web destination, but is the host of funny and cute animal videos really a good marketing tool for lawyers? Yes, according to consultant Gina F. Rubel and others with whom she spoke. They believe that the pros outweigh the cons when considering YouTube for marketing. But make sure you have the time and ability to make quality video presentations, or you might end up as an example of what not to do, or even worse, one of the site's funny videos -- unintentionally.
March 27, 2009 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
As of mid-March, YouTube ranked No. 4 among the top U.S. Web sites according to Alexa.com. YouTube is described as “the leader in online video, and the premier destination to watch and share original videos worldwide through a Web experience.” The site says it “allows people to easily upload and share video clips on www.YouTube.com and across the Internet through Web sites, mobile devices, blogs, and e-mail.” YouTube hosts more than 150 million videos.
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