You aren’t likely to hear the term “nonlawyer” tossed around law firms these days. At least, not without seeing top brass and business staff bristle at a term that is increasingly frowned upon in the legal industry.

As the roles of IT staff, talent managers and pricing experts are increasingly sought after by businesses historically dominated and managed by lawyers, the catch-all category of “nonlawyer” has left a bad taste in the mouths of law firm leaders such as Jennifer Korff, who joined Am Law 200 firm Brown Rudnick as chief operating officer in December.